BasedOn

Creative Strategy / Brand Strategy

BasedOn is a Design Services company. BasedOn is a brand strategy and identity design studio that helps clients define who they are and how they are known. They develop identities that inspire people

“BasedOn is a Design Services company. BasedOn is a brand strategy and identity design studio that helps clients define who they are and how they are known. They develop identities that inspire people”

AS DESCRIBED ON ITS WEBSITE
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Summary

BasedOn is a brand strategy agency in The Wall's Creative Strategy index, based in Detroit, MI. Executives can review its capabilities, published engagement data, and start contact directly through its website at basedon.com.

Key facts about BasedOn: operating since 1999; team of 11-50; rated 5 out of 5 across 2 Google reviews; 17 published services.

About BasedOn

BasedOn is a brand strategy agency in the Creative Strategy section of The Wall, based in Detroit, MI. BasedOn is a Design Services company. BasedOn is a brand strategy and identity design studio that helps clients define who they are and how they are known. They develop identities that inspire people

Published figures put BasedOn at operating since 1999, a team of 11-50.

In its own words on Google: “BasedOn (formerly, GYRO) is a brand strategy and identity design studio. We help clients define who they are and how they are known. Together, we develop identities that inspire people to connect to a greater meaning–identities that incite action, build culture, unite community and promote change. BasedOn also has best practices in digital marketing from lead generation, making sure you are hitting targeted markets to create qualified leads in your social media platforms.”

Quick facts

FOCUS
Creative Strategy · Brand Strategy. Google lists it as branding agency.
DECLARED
onsite services · wheelchair accessible parking · wheelchair accessible restroom · wheelchair accessible seating · welcomes lgbtq · transgender safespace · parking lot free · onsite parking · parking lot paid · parking street paid

Services BasedOn publishes

Advertising Agency · Architecture Design · Asset Development · Brand Architecture · Brand Development · Brand Identity System · Brand Logos · Brand Strategy · Collateral Design · Event Identity · Identity Strategy · Marketing Consultancy · Packaging Design · Product Naming · Strategic Brand · Ux & Ui Design · Website Design And Development

17 services as published on its Google Business Profile.

Where BasedOn sits in the index

  • 12 Creative Strategy firms in the index list MI as home state, 3 of them in Detroit.

Computed from The Wall's 3,460 listings at build time. Shares, not rankings.

Reviews on record

5/5GOOGLE · 2 REVIEWS

5★ 2 · 4★ 0 · 3★ 0 · 2★ 0 · 1★ 0

Ratings as published on Google. The Wall collects no reviews of its own.

Web footprint

102EST. MONTHLY ORGANIC VISITS
83RANKING KEYWORDS (US)
20BACKLINK RANK / 100

BasedOn publishes 10 case studies on its site and names Our Clients, Mercedes-Benz, Before, After, Old, New, Red on Gold, White on Red among its clients.

Traffic and keyword figures are DataForSEO estimates for US Google; the stack is read from the live site.

On the record

HOURS
mon to thu, 8am to 5pm
PROFILES
instagram · linkedin
LINKEDIN SPECIALTIES
Brand Strategy, Brand Storytelling, Brand Architecture, Visual Expression, Digital Strategy, Graphic Design

Searched alongside BasedOn

BrandBarr · Detroit Business Branding Studio · CRIMSON · Bureau Detroit

Businesses Google shows next to this one. Listed for orientation, not endorsement.

Questions people ask about BasedOn

Q.01What does BasedOn cost?

The directory record does not publish BasedOn's fees. Brand identity work is priced by scope, so ask for a written proposal that lists each deliverable and its cost, then compare it against two other firms. BasedOn lists 10 case studies on its site to review first.

Q.02How do I choose BasedOn for my brand project?

Look for past identity work in your industry, and check that the team behind it will run your project. BasedOn lists 10 case studies on its site and names Mercedes-Benz among its clients.

Q.03What services does BasedOn provide?

Its Google Business Profile lists 17 services, including Brand Strategy, Brand Identity System, Brand Architecture, Collateral Design, and Event Identity. Its LinkedIn specialties add digital strategy, visual expression, and graphic design.

Q.04How does BasedOn measure success?

The directory record does not list how BasedOn measures results. For a brand project, ask how the team will track recognition and awareness after launch, and who will own that reporting. On Google, the firm holds a 5 of 5 rating from 2 reviews.

Q.05How big is BasedOn's team, and when was it founded?

LinkedIn lists BasedOn with a team of 11-50 people and a founding year of 1999. The directory places the firm in Detroit, MI, and describes it as a design services company.

Data sheet

DOMAIN
basedon.com
CATEGORY
CREATIVE STRATEGY
SPECIALTY
BRAND STRATEGY
TYPE
MARKETING AGENCY
SOLVES
BRAND IDENTITY AND CREATIVE PERFORMANCE
TYPICAL BUYER
CMO / BRAND DIRECTOR
CLIENT FIT
$5M-$50M+
HQ
DETROIT, MI
GOOGLE RATING
5/5 · 2 reviews
STATUS
LISTED
PERMALINK
/c/basedon.com.html

More creative agencies in Michigan

BasedOn is one of 12 creative agencies headquartered in Michigan in The Wall. Compare all 12 by rating, rate, and minimum.

Also in Brand Strategy

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