Cake & Arrow

Creative Strategy / Digital Product & Web

UX and digital product design agency based in New York, NY.

“Cake & Arrow is a human-centered UX design agency that helps insurance companies design digital customer experiences and agent portals that drive growth and loyalty”

AS DESCRIBED ON ITS WEBSITE
$150 - $199AVG RATE / HR
10 - 49TEAM SIZE
2002FOUNDED
4.9/5CLUTCH · 9 REVIEWS

AS PUBLISHED BY THE FIRM AND ITS PUBLIC PROFILES · FULL DATA SHEET

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Summary

Cake & Arrow is a digital product & web agency in The Wall's Creative Strategy index, based in New York, NY. Executives can review its capabilities, published engagement data, and start contact directly through its website at cakeandarrow.com.

Key facts about Cake & Arrow: operating since 2002; team of 10 - 49; minimum project $50,000+; average rate $150 - $199 / hr; rated 4.9 out of 5 across 9 Clutch reviews; 3 published services.

About Cake & Arrow

Cake & Arrow is a digital product & web agency in the Creative Strategy section of The Wall, based in New York, NY. UX and digital product design agency based in New York, NY.

Published figures put Cake & Arrow at operating since 2002, a team of 10 - 49, a published minimum project of $50,000+, an average rate band of $150 - $199 / hr.

Quick facts

FOCUS
Creative Strategy · Digital Product & Web
FEE STRUCTURE
Minimum project $50,000+ · avg. rate $150 - $199 / hr (per its Clutch profile).

Services Cake & Arrow publishes

UX/UI Design · Digital Strategy · Web Design

3 services as published on its Clutch profile.

Where Cake & Arrow sits in the index

  • Rate band $150 - $199: shared by 318 of the 753 Creative Strategy firms that publish one; 12% publish a higher band.
  • Minimum project $50,000+: shared by 49 of the 830 Creative Strategy firms that publish one; 5% publish a higher band.
  • Team size 10 - 49: shared by 437 of the 912 Creative Strategy firms that publish one; 19% publish a higher band.
  • Founded 2002: older than 78% of the 906 Creative Strategy firms that publish a founding year.
  • Clutch rating 4.9/5 across 9 reviews; 730 of 1,184 Creative Strategy firms carry a Clutch rating at all.
  • 135 Creative Strategy firms in the index list NY as home state, 104 of them in New York.

Computed from The Wall's 3,460 listings at build time. Shares, not rankings.

Reviews on record

4.9/5CLUTCH · 9 REVIEWS

“Cake & Arrow's quality design work helped the client attract new business, and it received great feedback from customers. Cake & Arrow delivered on time, within budget, and communicated well via phone, Google Docs, email, and Basecamp. The client praised the team's ability to understand their needs.”

CLUTCH REVIEW · Market Research, UX/UI Design · Mar 28, 2024

“Cake & Arrow refreshed the client's software, which they upsold as a new product to a segment of their customers, with 20% taking that new product option. The client saw an uptick in qualified leads, and the team delivered work ahead of schedule and was responsive via weekly Zoom meetings.”

CLUTCH REVIEW · UX/UI Design · Apr 2, 2024

“Cake & Arrow successfully delivered the security roadmap, helping the client develop internal roadmaps and allowing them to plan more effectively and with a different perspective. The team delivered excellent quality work, met all the deadlines, and was flexible, collaborative, and detailed.”

CLUTCH REVIEW · Compliance Consulting, Cybersecurity · Mar 29, 2024

Ratings as published on Clutch. The Wall collects no reviews of its own.

Web footprint

86EST. MONTHLY ORGANIC VISITS
28RANKING KEYWORDS (US)
42BACKLINK RANK / 100

Cake & Arrow publishes 10 case studies on its site.

Traffic and keyword figures are DataForSEO estimates for US Google; the stack is read from the live site.

On the record

PROFILES
twitter · instagram · linkedin
LINKEDIN SPECIALTIES
User Experience Design, Visual Design, Web Development, Business Strategy, Design Thinking, UI/UX Design, Website Design, B2B Enterprise Software, User Research, Front-end Development, Service Design, Customer Experience

Questions people ask about Cake & Arrow

Q.01How much does Cake & Arrow charge?

On Clutch, Cake & Arrow lists an hourly rate of $150 - $199 / hr and a minimum project of $50,000+. Buyers with smaller budgets should know that minimum before requesting a proposal.

Q.02What does Cake & Arrow do?

According to its site, Cake & Arrow is a human-centered UX design agency that works with insurance companies on digital customer experiences and agent portals. Clutch lists its services as UX/UI design, digital strategy, and web design.

Q.03Is web design still in demand in 2026 for Cake & Arrow's market?

Buyers can check demand in any sector by asking a web design firm for recent projects there. Cake & Arrow's site says it serves insurance companies, and its Clutch profile shows a 4.9 of 5 rating from 9 reviews.

Q.04Where can buyers see Cake & Arrow's best work?

Rankings of agency websites are subjective, so judge any firm by its own case studies and the results they report. Cake & Arrow publishes 10 case studies on its site, and a Clutch reviewer says its design work helped a client attract new business.

Data sheet

DOMAIN
cakeandarrow.com
CATEGORY
CREATIVE STRATEGY
SPECIALTY
DIGITAL PRODUCT & WEB
TYPE
MARKETING AGENCY
SOLVES
BRAND IDENTITY AND CREATIVE PERFORMANCE
TYPICAL BUYER
CMO / BRAND DIRECTOR
CLIENT FIT
$5M-$50M+
HQ
NEW YORK, NY
FOUNDED
2002
TEAM SIZE
10 - 49
MIN PROJECT
$50,000+
AVG RATE
$150 - $199 / hr
CLUTCH RATING
4.9/5 · 9 reviews
STATUS
LISTED
PERMALINK
/c/cakeandarrow.com.html

More creative agencies in New York

Cake & Arrow is one of 135 creative agencies headquartered in New York in The Wall. Compare all 135 by rating, rate, and minimum.

Also in Digital Product & Web

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