Motto

Creative Strategy / Brand & Identity

Branding agency for vision-led companies and challenger brands.

“Motto® is a global strategic branding agency working with technology and innovation companies at defining moments of growth. With offices in New York, London, Berlin, and Dallas, the firm is best known for creating Ideas Worth Rallying Around®, defining strategic ideas that turn ambition and cultural energy into clear brands people believe in and rally behind. Notable clients include Microsoft, Go”

AS DESCRIBED ON ITS CLUTCH PROFILE
10 - 49TEAM SIZE
2005FOUNDED
5/5CLUTCH · 13 REVIEWS

AS PUBLISHED BY THE FIRM AND ITS PUBLIC PROFILES · FULL DATA SHEET

Visit website ↗

Summary

Motto is a brand & identity agency in The Wall's Creative Strategy index, based in New York, NY. Executives can review its capabilities, published engagement data, and start contact directly through its website at wearemotto.com.

Key facts about Motto: operating since 2005; team of 10 - 49; minimum project $100,000+; rated 5 out of 5 across 13 Clutch reviews; 20 published services.

About Motto

Motto is a brand & identity agency in the Creative Strategy section of The Wall, based in New York, NY. Branding agency for vision-led companies and challenger brands.

Published figures put Motto at operating since 2005, a team of 10 - 49, a published minimum project of $100,000+.

In its own words on Google: “Motto® is a global strategic branding agency working with technology and innovation companies at defining moments of growth. With offices in New York City, London, Berlin, and Dallas, the firm is best known for creating Ideas Worth Rallying Around®, defining strategic ideas that turn ambition and cultural energy into clear brands people believe in and rally behind. Notable clients include Microsoft, Google, Disney, Andela, Goodnotes, Prolific, Ivo, and Klaviyo. Motto has been recognized by the Webby Awards and Thinkers50 and is known for the co-founders bestselling book Rare Breed, its Fast Company leadership column, and the annual Future of Brand Report, revered by leaders at Nike, Amazon, Samsung, Starbucks, and Perplexity.”

Quick facts

FOCUS
Creative Strategy · Brand & Identity. Google lists it as branding agency, design agency.
FEE STRUCTURE
Minimum project $100,000+ (per its Clutch profile).
DECLARED
owned by women · onsite services · wheelchair accessible entrance · wheelchair accessible parking

Services Motto publishes

Brand Activation · Brand Positioning And Develop · Brand Strategy And Creating · Brand Transformations · Branded Environments · Branding Agency · Branding And Design · Creative Services · Employer Branding · Google Ads · Linkedin Ads · Marketing Collateral · Motion Design · Research & Insights · Social Media Strategy · Sound Design · Strategic Branding · Visual Identity · Web Analytics · Website Design & Dev

20 services as published on its Google Business Profile.

Where Motto sits in the index

  • Minimum project $100,000+: shared by 15 of the 830 Creative Strategy firms that publish one; 0% publish a higher band.
  • Team size 10 - 49: shared by 437 of the 912 Creative Strategy firms that publish one; 19% publish a higher band.
  • Founded 2005: older than 70% of the 906 Creative Strategy firms that publish a founding year.
  • Clutch rating 5/5 across 13 reviews; 730 of 1,184 Creative Strategy firms carry a Clutch rating at all.
  • 135 Creative Strategy firms in the index list NY as home state, 104 of them in New York.

Computed from The Wall's 3,460 listings at build time. Shares, not rankings.

Reviews on record

5/5CLUTCH · 13 REVIEWS

“The company received various awards and garnered positive feedback about their branding, thanks to Motto®’s work. The team created a unique brand identity and was eager to support the firm on any issues. Their strategic branding approach was also highly effective and impressive for the client.”

CLUTCH REVIEW · Branding, Logo, Web Development · Jan 5, 2023

“Thanks to Motto®’s efforts, the client saw a sustained increase in social media growth, app downloads, brand engagement, and brand adoption. Motto® delivered on time and was very communicative via Basecamp, Slack, and virtual meetings. Moreover, they were energetic, professional, and knowledgeable.”

CLUTCH REVIEW · Advertising, Branding, Digital Strategy, Graphic Design, Out of Home Design, Print Design, Social Media Marketing, Web Design · Jul 25, 2023

“The new branding and verbal identity created by Motto® helped the client secure over $1 million in additional revenue. Motto® took the time to understand the client's story and was great to work with. The team showed perfect project management with clear timelines, expectations, and communication.”

CLUTCH REVIEW · Branding, Marketing Strategy, Web Design · Jun 2, 2023

Ratings as published on Clutch. The Wall collects no reviews of its own.

Web footprint

848EST. MONTHLY ORGANIC VISITS
512RANKING KEYWORDS (US)
41BACKLINK RANK / 100

Traffic and keyword figures are DataForSEO estimates for US Google; the stack is read from the live site.

On the record

HOURS
mon to fri, 8am to 6pm
LINKEDIN SPECIALTIES
Brand Strategy, Brand Messaging, Brand Identity, Brand Design, Brand Experience, Brand Positioning, Branding, Business Strategy, Culture, Leadership, Vision, Visionary leadership

Searched alongside Motto

Mohouse Design Co. · Matchbox Studio · Branding Texas Agency · Moroch Partners · Designs by Mote

Businesses Google shows next to this one. Listed for orientation, not endorsement.

Questions people ask about Motto

Q.01How much does Motto charge for branding work?

Clutch lists a minimum project of $100,000+ for Motto, so this is a large-budget engagement. Agencies price branding by scope, so ask for a written proposal that itemizes strategy, identity, and rollout costs.

Q.02How should I choose Motto as my branding agency?

Motto holds a 5 of 5 rating from 13 reviews on Clutch. Ask for case studies in your category and for client references you can call before you sign.

Q.03What does Motto do as a branding agency?

A branding agency defines a company's positioning and visual identity so its marketing stays consistent. In its own words, Motto is a global strategic branding agency, and its LinkedIn specialties include Brand Strategy and Brand Identity.

Q.04What is the process of working with Motto?

Ask any branding agency for its process in writing, including who runs discovery, how revisions are handled, and who owns the final files. Motto's process is not published in its directory record, but a Clutch reviewer credits its branding and logo work with awards the client received.

Q.05What types of branding agencies are there, and where does Motto fit?

Branding agencies range from strategy-led firms that focus on positioning to design studios that focus on identity, so match the type to your gap. Motto is listed as a branding and design agency on Google, with offices in New York, London, Berlin, and Dallas.

Data sheet

DOMAIN
wearemotto.com
CATEGORY
CREATIVE STRATEGY
SPECIALTY
BRAND & IDENTITY
TYPE
MARKETING AGENCY
SOLVES
BRAND IDENTITY AND CREATIVE PERFORMANCE
TYPICAL BUYER
CMO / BRAND DIRECTOR
CLIENT FIT
$5M-$50M+
HQ
NEW YORK, NY
FOUNDED
2005
TEAM SIZE
10 - 49
MIN PROJECT
$100,000+
CLUTCH RATING
5/5 · 13 reviews
STATUS
LISTED
PERMALINK
/c/wearemotto.com.html

More creative agencies in New York

Motto is one of 135 creative agencies headquartered in New York in The Wall. Compare all 135 by rating, rate, and minimum.

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