Research · Data study 04

One in Six Agencies on Clutch Won't Say What They Charge

16.3% of 1,517 growth agencies on Clutch mark their hourly rate "Undisclosed." PR and thought-leadership firms hide it most, at 31.7%.

Key findings

Share of agencies hiding their hourly rate on Clutch, by disciplinePercent of Clutch profiles with an undisclosed hourly rate, by discipline. Thought leadership and PR 31.7% Social media 20.9% Marketing 19.3% Content marketing 14.7% Creative strategy 13.0% SEO 11.7%
Share of agencies hiding their hourly rate on Clutch, by discipline

Rate and minimum disclosure on Clutch, by discipline

DisciplineClutch profilesHourly rate listed (%)Minimum listed (%)Rate undisclosed (%)
Thought leadership and PR10468.391.331.7
Social media6779.19720.9
Marketing35880.794.119.3
Content marketing7585.39214.7
Creative strategy7158795.713
SEO17188.397.111.7

Download the data (CSV) · Free to use with attribution under CC BY 4.0.

Methodology

The population is the 3,460 US growth-services vendors listed in The Wall on the as-of date: marketing, SEO, creative, content, social, PR, automation, demand generation, sales, and AI marketing firms that sell to established businesses. It is a large directory, not a random sample of every US agency, and results describe it.

Population for this study: the 1,517 firms whose record is sourced from a Clutch profile. Clutch asks every firm for an hourly band and a minimum project size; "Undisclosed" is the firm choosing not to answer.

Disciplines with fewer than 20 Clutch profiles are not shown.

Every figure on this page is computed by one script from The Wall's records and is reproducible from the CSV above. Full sourcing rules: methodology. Corrections: editorial and corrections policy.

Cite this study

The Wall. "One in Six Agencies on Clutch Won't Say What They Charge." November 7, 2026. https://hitthewall.net/research/agency-pricing-transparency.html

Journalists and researchers: inquiry@hitthewall.net for cuts by state, discipline, or firm size.